Monthly Archives: July 2012

Online Business Directories: A Good Source of Free Advertising?

When it comes to using local business advertising, online business directories provide an excellent source of free advertising. As you have probably noticed, there is an increase in local searches. Today major search engines like Google, Yahoo and Bing are initiating and accelerating this trend by providing specific pages featuring only local search results placed above the organic listings. In addition, search engines also have an algorithm exclusively for local results. All this spells opportunity for a business to get a continual stream of free traffic. How To Set Up Local Search Engine Optimization The best way to get started … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

Optimize Images on Your Website for Local Search

Many businesses forget how many searches are specific to localities, and therefore neglect local search SEO in their marketing plan. Even the businesses that use local search marketing services often neglect to optimize their website images for their local business listing. Truth is, if businesses want a successful local Internet marketing campaign, image optimization must be an integral facet of their strategy. Include Keywords in Your Image File Names The first step to optimizing your images for local search SEO is to include your keywords and, if possible, locations – cities, states, provinces, etc. – when you name the image … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+