6 Ways to Keep Your Customers Engaged on Facebook

Posting engagements on a Facebook fan page for local internet marketing is almost as important as a business card or a website. However, it might prove to be a little difficult to keep potential customers engaged on Facebook on a regular basis.

Facebook engagement

Here are 6 strategies of local internet marketing that will help to keep your customers engaged on Facebook:

  1. Host a Contest: Initially the contest can be about anything but make sure to let everyone join it. Make it relevant to your business and follow local internet marketing trends.

  2. Add the Element of Fun: You don’t always have to give something away to engage people on your page. Many popular Facebook pages out there include daily trivia or quizzes to keep their fans engaged.

  3. Ask for Ideas: If you are creating an upgraded piece of software, publishing a new book, or creating a new online game, ask your customers what they would like to see in the next “update.” You would be surprised at just how many people want to put their ideas in.

  4. Provide Recurring Content: Fan Pages like Estee Lauder provide a weekly update on how to apply makeup. You could do similar activities but keep it relevant to your company or products.

  5. Caption: If you have a new book coming up or a funny photo, ask your fans to caption it to keep them interested and engaged.

  6. Images Are Everything: Most people in the world relate to or get interested in a topic by the sight of images― colorful or black and white photos. You can upload pictures via Facebook to correlate with your posts or your USP. You can also use Pinterest for local internet marketing.

Related: Local Online Marketing: A Must for Marketeers

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

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