How to Get Reviews That Counts for Local Businesses

Getting reviews for your business has been a coveted grail for a long time. Small businesses know that reviews not only help to build trust among prospects but can also help your website gain visibility online. For instance, review websites like Yelp and Google Local are great sources of customer referrals.

So, how do you go about building the right reviews to your business?

Here are some tips that will help you:

  • Build Reviews Naturally
  • Learn from link building tactics and build reviews for your site naturally. Check how other businesses are doing their reviews and get creative. Make sure your reviews are natural.

    For instance, you do not want to beg customers to leave a review of your business. However, by simply having a sign such as, “Like us? Leave a review on Yelp!” you will be able to build your reviews naturally.

  • Offer Excellent Customer Service
  • The secret to getting natural reviews is to offer excellent customer service. When customers are happy with your service, they will take it upon themselves to tell others about your business.

    Reviews are the new word of mouth marketing that is common in traditional advertising. Take a cue from Amazon; the better your treat your customers, the more they will talk about your brand and provide reviews for free.

  • Use Social Media for Communication
  • Engage with your prospects and customers on social media. Make sure your communication will help them understand more about your business. Also, find out what customers love about your products.

    Social media engagement can help to increase brand awareness and drive traffic to your company website. Use social media to influence and integrate your marketing to get reviews and links on your website. You can influence prospects to leave reviews by providing helpful and educative information.

Related: How Google Pigeon Update Tracks Your Local Business

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search engine optimization firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Current month ye@r day *