Tag Archives: local business

How to List Your Business Online at the Best Locations

They key to gaining an edge online with a brick and mortar small business is using local search marketing techniques. It requires a lot of maintenance effort, and if managed properly, it can keep bringing you new businesses. Related: SEO Tips: Rank Your Website in Multiple Locations The main reason to use these techniques is to take advantage of the fact that 15 to 20 percent of all searches are on mobile devices, and that 78 percent of mobile searches result in offline purchases. Mobile users tend to be the segment of internet users that is most ready to buy. … Continue reading

How Google Pigeon Update Tracks Your Local Business

Google Pigeon marked another update to the search engine’s algorithm. Contrary to what you may think, it was coined by Search Engine Land – not Google. This change was rolled out on July 24, 2014, and specifically affects local businesses. The sites that were already well positioned with local keywords will likely benefit more than sites that aren’t yet well positioned. The idea behind the change was to make local search more accurate with an emphasis on the Knowledge Graph. What are the Effects on Local Businesses? In order to make sense of the Google Pigeon update, you must first … Continue reading

Network with Distinguished Professionals in Style

Networking is an important part of building your business and making crucial connections with others in your field. Make connections in style at the Network in Style event on July 29 at Ammo Cafe. Network in Style is a new kind of networking opportunity that goes beyond traditional events. No hotel lobbies, cheap wine and stale hors d’oeuvres here. Network in Style brings together the most distinguished professionals from a wide variety of fields at the trendiest spots in L.A. to meet each other, collaborate and make connections in style. Meeting Distinguished Leaders You can meet people just about anywhere … Continue reading

“OK, Google”: How This Mind-Blowing Feature Works

If you are an Android user there is a new feature you should know about, “OK, Google.” It’s an incredible addition that lets you talk to your phone starting with the phrase, “OK, Google” to initiate an online search. “OK, Google”: A Boon for Local Business Listing For those of you who have already tried it, the 3.5.14 version is different because you no longer have to initiate from the homepage. You can say “OK, Google” from any screen and go right into your request. For a local business listing, this is a real boon, especially if you have a … Continue reading

Learn How to Grow Your Accounting System

Outgrowing your current accounting system is one sign that your business is doing well but with it comes a lot of problems. To learn when it is time for a new system and the best ways to transition, register for Free Small Business Talk: Growing Out of Your Current Accounting System and start implementing changes that will not only help you cope with your current system but will make it easier to streamline into a more robust accounting system as your business grows. Free Small Business Talk! Event Details: Date: Thursday, July 24 Time: 3:30PM – 5PM Venue: Microsoft Store … Continue reading