Tag Archives: Local Search Marketing Strategies

Ideas for Local Linkbuilding Post-Penguin/Panda Era

If you’re a smaller business that was making full use of website promotion via search results particularly Google then you’ve probably noticed a dip in your search results ever since 2012′s Google Panda and (a few months later) Penguin updates. Although these corrections to Google’s famous search algorithm were meant to curtail widespread abuse of certain SEO tactics, they inevitably affected local search marketing services as well an unfortunate but necessary (in Google’s eyes anyway) instance of collateral damage. All is not lost, however, and there are several powerful ways to take advantage of local search marketing services, using these … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+