Tag Archives: Rich Snippets

Why Snippets Are Very Important for Google Local Search

Snippets are becoming increasingly important in the world of local search marketing. Without a doubt, the right Google snippets often mean the difference between customers walking through your door or right on past it to the competition. Snippets are essential when planning your local search marketing strategy because they are those little pieces of information that appear under the names of webpages in search results that give users an idea of what is on the page and why it’s relevant to their inquiry. If your page is easily understood by Google, it can create detailed snippets for your business that … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+