Tag Archives: social media

Why Microformats Are Crucial for Mobile Search

Microformats are becoming an increasingly critical part of mobile searches because of the power and control it gives you as a business owner. Applying labels to different portions of the site means that established properties will be applied when the site is displayed from any mobile device. Search engines can easily interpret microformats to properly display nearly any type of text without formatting issues. For example, labeling a phone number and product review in a microformat will tell search engines what properties to display it. This gives search engines a way to quickly process and accurately display information for people … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search engine optimization firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

5 Sure Shot Tips to Market Your Business Website

Are you looking for ways to market your business website? There are so many marketing ideas these days that it can be hard to know where to start. But, you only have so much time to devote to local search marketing and you don’t want to waste your efforts. These 5 marketing strategies will help you boost your search results and increase your traffic and conversion rates: 1. Optimize for mobile. Four out of five consumers use their smartphones to shop which often includes consulting multiple channels before making a purchase. Consider responsive web design that adjusts site format automatically … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, an agency that provides local search marketing services focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

Network with Creative Genius at an Evening Cocktail

Individuals that work in advertising, marketing and digital media know how important networking is. After all, your next job or great project could really depend on who you meet and talk to. That’s why networking events are so incredibly important. Networking Event of the Advertising Society Take the time to join The Advertising Society on Wednesday, June 25, 2014 for a night of cocktails and networking with diverse talent from all sectors of digital media, advertising and marketing. You never know who you could meet or what you could learn in just a few hours. About the Advertising Society The … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

How You Can Build Trust Online For Your Business

In the old days, everybody used to trust the corner store owner because he was the only option when it came to buying the goods they needed. However, in today’s market, there are countless shopping malls, mom and pop shops and every other company on the internet. That’s a lot of people to compete with to sell a product, especially if yours isn’t a proprietary one that you manufacture yourself. What can really set you apart from everybody else in your field is developing trust online for your business. Use these tips to help you do that and improve your … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, an agency that provides local search marketing services focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

Why and How to Strategize Your Social Media Mobile Friendly

Over the last few years, it has come to the attention of most business owners that social media can be a very helpful tool with respect to brand building. In the interim, social networking pages have enjoyed more hits from mobile devices than they have from laptops. It’s important to keep your message compatible. Here are some ways to keep your social media pages mobile friendly: Use Pictures Those who redistribute your posts from their mobile devices do so for the same reason as those who redistribute the same posts from their PC. They like what they see. Historically, pictures … Continue reading

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+